Privacy Policy

ETHELER PRIVACY POLICY

Last updated: 1st November, 2025. 

1. Introduction

At Etheler, your privacy is very important to us.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit [www.etheler.com], make a purchase, or interact with us through our social media platforms and communication channels.

By using our website, you consent to the collection and use of your information in accordance with this policy.

2. Information We Collect

We may collect and process the following types of information:

a. Personal Information

When you make a purchase, sign up for updates, or contact us, we may collect:

• Full name
• Email address
• Phone number
• Delivery address
• Payment information (processed securely via our payment partners)
• Order history and preferences

b. Non-Personal Information

We may collect information automatically when you visit our website, such as:

• Device type and browser
• IP address and location (approximate)
• Pages visited and time spent on site
• Cookies and usage data

3. How We Use Your Information

We use the information we collect to:

• Process and deliver your orders
• Send order confirmations and updates
• Respond to your inquiries or complaints
• Improve our website, products, and customer experience
• Send promotional emails, newsletters, and offers (only if you consent)
• Comply with legal and regulatory obligations

4. Legal Basis for Processing

Your personal data is processed under one or more of the following legal bases:

• Contractual necessity: To fulfill your purchase or service request
• Legal obligation: To comply with Nigerian law or tax regulations
• Legitimate interest: To improve our services and prevent fraud
• Consent: When you voluntarily subscribe to newsletters or promotions

5. Sharing of Information

We do not sell or rent personal information.

However, we may share your data with:

• Payment processors (e.g., Paystack, Flutterwave) to complete transactions
• Delivery and logistics partners for order fulfillment
• IT and marketing service providers assisting with website operation or communication
  All partners are required to maintain strict confidentiality and data protection standards in line with NDPR.

6. Data Retention

We retain your personal data only as long as necessary to:

• Fulfill the purpose for which it was collected
• Comply with legal and accounting obligations
• Resolve disputes or enforce agreements
  Afterward, your data will be securely deleted or anonymized.

7. Data Security

We use appropriate technical and organizational measures to protect your data from unauthorized access, alteration, disclosure, or destruction.

This includes SSL encryption, secure hosting, and restricted staff access.

While no system is 100% secure, we continuously review our practices to ensure your information remains safe.

8. Your Rights (Under NDPR)

You have the right to:

• Request access to your personal data
• Request correction or deletion of your data
• Withdraw consent to marketing communications
• Object to or restrict processing of your data
• Lodge a complaint with the Nigeria Data Protection Bureau (NDPB) if you believe your rights have been violated

To exercise any of these rights, please contact us using the details below.

9. Cookies

Our website uses cookies to enhance your browsing experience and analyze traffic.

You may choose to disable cookies through your browser settings, but some website features may not function properly if you do.

10. International Data Transfers

If your data is transferred outside Nigeria (for example, through third-party hosting providers), we ensure that such transfers comply with NDPR and that your information receives adequate protection.

11. Changes to This Policy

We may update this Privacy Policy occasionally.

Any changes will be posted on this page with an updated “Last Updated” date.

Please check periodically to stay informed of updates.

12. Contact Us

For questions, complaints, or to exercise your data rights, contact:

Etheler Fashion Brand

📍 14b Kafayat Abdularazaq street, Lekki Phase 1, Lagos, Nigeria

📧 Email: marketing@etheler.com

📱 WhatsApp/Phone: []

📸 Instagram: @etheler__

🌐 Website: www.etheler.com